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Yini's Portfolio

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Tokui Sushi Rebrand

Project type

Branding

Date

April 2026

Fresh, affordable, and efficient. Tokui Sushi has been a trusted, family-owned sushi roll shop in the CBD for 20 years. This rebrand aims to celebrate what customers already love about Tokui, while re-evaluating the use of appropriated Japanese motifs within its current identity.

Tokui Menu

Tokui Menu

Print 1

Print 1

Print 2

Print 2

Tokui Totebag

Tokui Totebag

Design Process

Design Process

Design Process

Design Process

Design Process

Design Process

Design Process

Design Process

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